The NBA is considering a permanent play-in and other schedule shake-ups after solid ratings for last week’s Blazers-Grizzlies game
C.J. McCollum #3 and Damian Lillard #0 of the Portland Trail Blazers speaks to the media during the Western Conference Play-In game against the Memphis Grizzlies as part of the NBA Restart 2020 on August 15, 2020 at The Field House at ESPN Wide World of Sports Complex in Orlando, Florida.
Jim Poorten | National Basketball Association | Getty Images
As the shortened National Basketball Season under the bubble in Orlando moves into the playoffs, the ratings numbers are scattered all over. Some networks have decided to include total viewership (including streaming), arguing that media consumption habits have changed, especially with the Covid-19 pandemic.
In addition, the league’s stance on social injustice matters has been widely applauded, but hasn’t resonated well with all NBA fans.
But one thing can’t be debated: The NBA can still attract viewers for games that matter, like …continued .
[Source: CNBC News]