MLMs Are Using Coronavirus Anxiety To Exploit The Quarantined And Unemployed
The salesman had an enticing offer: For a fee, aspiring entrepreneurs could join him in a low-risk, work-from-home business venture with unlimited earning potential — even as the coronavirus pandemic upended millions of people’s financial futures, plunging families across the country into debt. “You’re quarantined in your house,” he declared, and selling Primerica life insurance could be a chance to “be greedy when others are scared.”
This pitch from Daniel Alonzo, Primerica’s poster child, was part of a promotional webinar filmed in April that seized on COVID-19 anxieties to draw new sellers into Primerica’s multi-level marketing (MLM) empire. It’s a tactic that’s being employed by a striking number of distributors from various MLMs, who shill products or services directly to consumers on behalf of the companies while recruiting as many additional sellers as possible. Now, amid an economic …continued .
[Source: Huffington Post]