Instagram Has Been Taken Over By Influencers Giving Away Free Pelotons. What’s The Catch?
In the beginning of April, as the realities of quarantine were setting in, I grabbed my computer in a moment of desperation and furiously tried to figure out if I could feasibly afford a Peloton bike, and where it would fit in my loft studio.
I’m not alone. Pelotons are the thing to have on social media during quarantine, with people all over the country showing off their bikes. However, as I’ve been told countless times, I don’t have to buy a bike (which costs a cool $2,200 at minimum) for myself. It seems that every time I scroll through my Instagram feed, I am being asked to follow an influencer and a few of her “friends,” so they can bless me with the opportunity to win my very own bike, no strings attached. Some even throw in shoes, weights, a mat, and a six-month membership.
The proliferation of these giveaways is becoming a thing on social media, with some people saying they can’t stop compulsively following influencer after influencer hoping to win.